With the stress of tax season about to wash away (it does end, right?) we think a little Mike Judge-esque humor (i.e. poking fun at the absurdity of the everyday) is in order. It doesn’t have much to do with wealth management but it’s a refreshing soul cleanser.

Every industry has jargon. Some is necessary but most is some combination of people having no idea what they’re talking about or simply trying to sound smarter than they are. Toss in the proverbial pulling the wool over our eyes and presto – instant linguistic BS.

Marketers have known this for years. Want to get a message across? Don’t wrap it in jargon. Be clear and concise. There’s a reason laundry detergents have such simple names – Tide, Cheer, Bold, Biz, Fab, All, Gain, Wisk, etc.

So for those of us who have suffered through the office malaise or spent time in and around the tech world we offer you a list of “words” and their meanings.

Happy April 15th!